MAXIMUM IMPACT, MINIMAL EFFORT
BEAUTY MUST-HAVES
DESIGNED FOR YOUR COMPLEXION

Founded & Owned by Women Of Color
Founded & Owned by Women Of Color
Designed For Your Color
Designed
For Your Color
100% Vegan & Cruelty Free
100% Vegan & Cruelty Free
Non-Toxic Ingredients & People
Non-Toxic Ingredients & People
12,000 5-Star Reviews
12,000
5-Star Reviews

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Curated Bundles to Get Your Fast Face

Easy Beauty Bundle
ALMOND
$78 $68 Shop Now
Just a Tint Kit
ALMOND
$45 $40 Shop Now
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LazyProductDropCollection Everyday Eye Bundle
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IN THE PRESS

PopSugar awarded our Tinted Skin Conditioner the Best Skin Tint! “This vegan, cruelty-free tinted moisturizer delivers light coverage that looks like skin, albeit more glowy and even-toned.”

"Bawse Lady goes on like a velvet gloss, dries to a transfer-proof matte that endures through multiple meals and, thrillingly, doesn’t parch the lips in the process."

“The Straight Line Eyeliner has a creamy pigmented formula that can make a precise line on its own or be blended out for a Kim Kardashian-level smoky eye.”

“The Tinted Shimmer Balm lends just the right amount of subtle color, and a hint of peppermint that will make you want to reapply over and over again.”

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